document.title="Happy Bakery | Gamebridge Portal";

HAPPY BAKERY NEWS

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PRODUCT NEWS - NEW EUROPEAN PUBLISHER ANNOUNCES FIRST TITLES

Gamebridge reveals its first titles in collaboration with Rising Star Games.

16th March 2009
- Following its launch announcement last week, Gamebridge announces its first European game release and confirms two further products for 2009.

The first game title to be released by bold new publisher Gamebridge will also be the first in its HAPPY series - Happy Bakery, exclusively for Nintendo DS™. Happy Bakery is a great cooking simulation game aimed at the very youngest of Nintendo DS gamers to try their hand at baking some of their favourite breads and cakes, without messing up the kitchen. The game gives players the chance to simulate making and baking 40 types of bread and cakes whilst meeting a range of colourful characters that bring an element of adventure as the player attempts to collect all the Bread Fairies.

Fully utilising the Nintendo DS stylus, Happy Bakery is a light-hearted introduction to cooking games for three to five-year-olds and enables the player to experience the feeling of kneading flour into dough, mixing, shaping, rolling and cutting it. “There is a proven market for this genre of product and at this price point we feel we can hit the ground running with the right proposition for retailers and consumers as our first release” enthused Logan Gunasingham, product manager.

Rising Star Games head of brand Simon Alty confirmed “Clearly this game enters a market space that has seen phenomenal results. Further, its release and marketing partnership with RSG adds credence to our current campaign ‘The Home of Japanese Games’.

Along with Happy Bakery, Gamebridge will also be publishing two further titles for Nintendo DS during 2009. The highly acclaimed Moon will be landing on European shores in June and a new officially licensed Hello Kitty product, Happy Party with Hello Kitty & Friends, will arrive in September. More information on these two titles will follow in April 2009.

Happy Bakery will be available S.R.P. of £19.99/€29.99.

For more information, please contact Yen Hau (RSG) on +44 (0) 1582 433 708 or via yen.hau@risingstargames.com

France - Atari France
Julie Carneiro
julie.carneiro@atari.com

Germany - Eidos Germany
Sven Liebold
sven.liebold@eidos.de

Spain - Yen Hau (Rising Star Games)
yen.hau@risingstargames

Italy - Atari Italy
Paola Menzhagi
paola.menzhagi@atari.com

Sweden & Denmark - Bergsala
Patrik Johansson
patrik.johansson@bergsala

Norway - Bergsala
Kirsti Danielsen
kirsti.danielsen@bergsala

Benelux - Cld Distribution
Philippe Coopmans
philippe@cld.be

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